Communications
Charles Vögele Group is in regular contact with all internal and external target groups by practising active and transparent communications. The long-term positioning of the group as a competent partner for customers, staff, suppliers and capital providers is of central importance.
According to the needs of the target groups, communications activities are divided into the following groups:
- Corporate Communications and Investor Relations
- Product Public Relations and Social Compliance
- Advertising and Visual Merchandising
Charles Vögele as a store for fashion is situated in an intensely communicative environment which has to ensure permanent presence with customers in the distribution market. To optimize investments, strategic activities as well as the coordination of external partners and markets are largely based at the company's headquarters in Pfäffikon.